On Now
Coming Up
  • Thu., Apr. 26, 2018 6:00 PM - 10:00 PM EDT Flock Party Draft Edition Fans are invited to attend the Ravens Flock Party: Draft Edition at Hightopps Backstage Grille to watch the first night of the NFL Draft. Starting at 6 p.m., 98 Rock and WBAL Radio will broadcast live, while Ravens alumni players, including WR Jacoby Jones and FB Le’Ron McClain, Ravens Cheerleaders and mascot Poe join the festivities onsite for a night of giveaways, photos and autographs. Fans in attendance will also have a chance to enter to win a $10,000 cash prize by correctly picking the Ravens’ first draft pick.
  • Thu., Apr. 26, 2018 8:00 PM EDT NFL Draft Follow the Baltimore Ravens through the 2018 NFL Draft.
  • Sat., Apr. 28, 2018 11:00 AM - 4:00 PM EDT Draft Fest On Saturday, April 28, the Ravens will host Ravens Draft Fest, presented by Verizon, at a new location – Baltimore’s Inner Harbor – from 11 a.m. - 4 p.m. Fans will be able to watch Day Three of the NFL Draft and be a part of Ravens history when the team announces its fourth-, fifth- and sixth-round selections live from the Baltimore Harbor via the NFL Network.
  • Thu., May. 31, 2018 5:00 PM EDT Beach Bash Flock to the Beach with the Ravens for our annual Ravens Beach Bash presented by Miller Lite.

News

Print
RSS

Ravens Become First Professional Sports Team to Launch Augmented Reality Face Painting

Posted Sep 8, 2017

In partnership with Faceware Interactive and Image Metrics technology, the Ravens have developed a photo real, virtual, face painting experience that seamlessly integrates into the team’s mobile app. Fans can begin using it today.


Hey, check me out.

Creepy? Yes. Cool? Yes.

In partnership with Faceware Interactive and Image Metrics technology, the Ravens today released a photo real, virtual face painting experience that seamlessly integrates into the team’s mobile app.

It is the first of its kind in professional sports. Fans must either download or update their Ravens app before using this cool new feature. And, it’s available on both iOS and Android (Android update expected late Friday afternoon).

You can choose from 13 different face paint looks to express your Ravens pride – all without the hours of actual face painting. There’s a Ravenized Maryland flag, purple and black stripes, Ravens birdie head, Ravens eye mask, a feather mask that flies onto your face when you open your mouth and more.

It’s all part of the Ravens’ continued innovation in the digital and broadcast realm. Soon, the Ravens will also use the technology to improve the gameday experience.

Later this season, fans will have access to the “Fan Mirror,” a full-size, movable, face recognition mirror located on RavensWalk, the M&T Bank Stadium concourse or at special events. In 2018, in-stadium cameras will use facial recognition of fans in the stands and project face paint on them to the RavensVision boards.

The additions complement the three-phase $120 million self-funded improvement program. The Ravens have already installed two 4K ultra-high definition video displays and added SkyCam to the game experience. In 2018, the Ravens will install four new 4K corner video displays.

“We say it all the time. We want attending a game to be an amazing experience for our fans. We want to create lifelong memories,” said Senior Vice President of Ravens Media Michelle Andres.  “Our face paint executions are not only a cool way for our fans to show their team spirit, they create those great memories.”

Please Note

The opinions, analysis and/or speculation expressed on BaltimoreRavens.com represent those of individual authors, and unless quoted or clearly labeled as such, do not represent the opinions or policies of the Baltimore Ravens' organization, front office staff, coaches and executives. Authors' views are formulated independently from any inside knowledge and/or conversations with Ravens officials, including the coaches and scouts, unless otherwise noted.

Related News

Recent Videos

Recent Photos

Save