Media Advisory - Ravens Host Presidential Active Lifestyle Award Pep Rally

Ravens cheerleaders and mascot Poe will join more than 300 Waverly Elementary/Middle School students this Tuesday (4/5) for a pep rally to encourage the youth taking part in the Presidential Active Lifestyle Award (PALA) challenge.

Waverly Elementary/Middle School is a Playworks Baltimore City partner school. Launched in 2005, the nonprofit provides and promotes safe and inclusive play by placing caring adult coaches in urban, low-income elementary schools to teach games, sports and conflict resolution skills to students. The program currently operates in 26 Baltimore City schools.

The Ravens announced support of the Playworks Baltimore City schools and the PALA challenge in March, in partnership with *Play 60, *the NFL's national campaign designed to promote healthy and active lifestyles among today's youth. Students can earn the PALA if they meet a daily goal of 60 minutes of physical activity at least five days a week for six out of eight weeks.

The team distributed incentives to all 26 Playworks Baltimore City schools, and students who successfully log 60 minutes for each day of the challenge will be entered in weekly raffles to win various prizes, including Baltimore Ravens-themed footballs, eye-black stickers, water bottles, yoga mats and basketball hoop sets. Two lucky winners, one girl and one boy, will be invited to the Ravens' 2011 Play 60 game, where they will be recognized on the field prior to kickoff.

The Ravens will also award a financial grant to the physical education department of the Playworks Baltimore City partner school with the highest overall participation.

WHO:Ravens cheerleaders, mascot Poe

WHAT: Presidential Active Lifestyle Award Pep Rally

WHEN: Tuesday, April 5, 2011
2:00 – 3:00 p.m.

WHERE: Waverly Elementary/Middle School
3400 Ellerslie Avenue
Baltimore, MD 21218

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